Pronoun

Peruse in your course reading or in some other accessible asset on the subject of Verb BE. 3. Compose an individual promotion depicting yourself, exercises you do, leisure activities, where you work, where do you live, and so forth. Concentrate on a few inquiries accessible in Appendix A to compose your advertisement. 4. Carry the promotion to class. Prep-04-26-04 Carmen L. Lambda, De-D. 7 program O'Hara 5. Do some exploration on somebody celebrated. Think about an individual you might want to meet and do some examination on the Internet on that individual. It could be a competitor, and on-screen character or entertainer, or the president. Ensure you have enough data on this individual. Exercises 1. Ice breaker action will be conveyed out.In request to do this, have understudies perused their promotions. Request that understudies tune in to the advertisements and have them write down any similitude or striking truth they might want to hear progressively about. After everybody peruses their promotion, have understudies get moving about the room and get some information about explicit subtleties they thought were intriguing. Let them banter among themselves. . From that point forward, have understudies talk about something they discovered or considered the individuals they conversed with. Facilitator can partake in this movement. 3. Facilitator gives a diagram of the course. Specific accentuation ought to be set on targets, assessment standards, understudy interest, and gathering work.If any progressions are made to the reviewing assessment models, these ought to be given recorded as a hard copy to the understudy and the workplace program during the principal workshop. 4. Talk about assessment standards. 5. Select Student Representative. 6. Advise understudies they are going to audit the letters in order and above all else survey in sequential order request. Reveal to them you are going to give every understudy a card. Each card has the name of an alternate creat ure, or thing. Request that understudies take a gander at their card, however mention to nobody what they have. By acting (strolling, acting, or making seems) like the creature or thing they ought to circumvent the room and attempt to put themselves in right in order order.Facilitator ought to make his/her own rundown of things and creatures, however these are a few models: a. Kangaroo b. Ostrich c. Tiger d. Bear 8 e. Clock f. Snake g. Winged animal h. Train 7. Furnish understudies with around 10 minutes to attempt to sort themselves in order. When understudies are arranged, have them perused out their card. Did they hit the nail on the head? Make certain to audit any arranging addresses they may have. 8. Present understudies with a survey of the VERB BE in current state. Am from Mexico City (l am) What's your name? (What is) My name is Maria Where are you from? 9. Have understudies pair up. Request that understudies meet one another, ensuring every understudy gets the name, telepho ne number and address of the individual he/she is meeting. 10.Have understudies present the individual by giving the subtleties mentioned (telephone number, name, and address). Have them utilize the expressions: This is (name). His/Her location is His/Her telephone number . 11. As understudies state the data help them and guide them to state the addresses and telephone numbers effectively focusing on the numbers and on utilizing the action word be accurately. 12. Have understudies again pair up. Facilitator should have a go at blending them up with somebody distinctive each time. Request that they choose a well known individual they might want to meet. This well known individual could be a competitor, entertainer, on-screen character, or president. Utilize the exploration you did before the workshop. 13. Review a meeting for that popular person.Have One of the understudies depict the well known individual and have the other individual be the questioner. Practice your meeting and pre sent the pretend to the class. Make certain to utilize action word be effectively. 9 14. Have understudies total the task introduced in Appendix B. Understudies should turn in during the following (Workshop 2). (Clue: Make duplicates of the task and hand in once you complete it. 15. Offer a see of Workshop 2 and examine up and coming schoolwork. With the goal for understudies to finish the schoolwork, request that they work in gatherings. Ensure the sythesis of the gathering has been chosen before they leave the study hall. Request that they give you a rundown with the gathering individuals. Gatherings ought not have multiple understudies.

Smartphones Research Paper Example | Topics and Well Written Essays - 500 words - 1

Cell phones - Research Paper Example Its utilization have for all intents and purposes penetrated both in the corporate, and regular day to day existence of individuals. In a corporate settings, it makes the representatives progressively beneficial on the grounds that it supplements their working apparatuses. Cell phones assist representatives with opening their sends, impart and team up with one another notwithstanding permitting them to working remotely. Among understudies, cell phones have additionally became mainstream in light of its helpfulness to their examinations. Notwithstanding making calls and messages to companions and love ones, cell phones additionally help understudies in the colleges and universities to interface with their teachers in different exercises, for example, giving assignments, rescheduling classes and even gives the chances to ask explanations inquiries about the subject or a specific schoolwork. The availability upgrades managed by the call, text and web highlights of the cell phones encour ages learning. Through this office, guides and teachers would now be able to offer assignments to understudies through the web without the need of physical contact. Understudies can likewise pose inquiry from the mentor or potentially teachers without specifically meeting them and could present the schoolwork or scholastic necessity without physical contact. All the while, understudies need not have to visit the library truly to look for research materials they need since they can utilize the web to peruse through the library. Understudies can likewise check their evaluations internet utilizing their cell phones and can even select and pay their educational cost utilizing their cell phones. Truth be told, advanced mobile phones are currently required to completely benefit of universities’ administrations. These administrations incorporate the online libraries, understudies online enrollment, and e-learning (Hingorani, Kamal, Woodard, Donald and Askari-Danesh 36). The applications in cell phone are helpful in school just as our ordinary

Bertolt Brecht :: Drama

Bertolt Brecht. Brecht was conceived Augsburg, Germany in 1898. He at that point went to college in Munich in 1917. It was while he was at college that he saw the Bolshevik Revolution which was the principal occasion to impact him. Brecht needed what had happened in Russia to rehash itself in Germany as he saw all there was to pick up from a Revolution. This was the first impact that gave Brecht his voice in social and policy driven issues. In 1918 Brecht was called up for World War 1 as a clinical organized. Here he saw a portion of the most noticeably awful clinical wounds made by the war. This experience made him an extraordinary radical. This was the second most powerful occasion that occurred which thusly made him be contrary to those global stubborn political forces. He considered them to be being entrepreneur populaces, sending honest men to be killed pointlessly, for their own proficient productive increase. He felt hopelessness as the human potential totally negated its whole which means by the animal activities of people the world over. Marxism was the impact that gave Brecht trust that there was acceptable inside people albeit some required re-arousing. He had seen the Russian Revolution and saw the breakdown of Germany after World War 1 and the fall of the Royal Family of Europe. This all impacted Brecht to compose his first play Baal in 1918. This crude play and verbose structure was the young people of Brecht’s later notable work, which possessed a progressively odd quality. His work takes a gander at the inability one must have control over the desire and ravenousness in the world. He utilizes the component of stun in his plays as he identifies with his longing for change and rage at his encounters. It was this longing to bring change through the utilization of stun that got us epic theater. In 1922 Brecht went to Berlin and this accomplished gave him the impact for all his later work. Here he watched genuine theater and the men's club, portions of theater he never knew existed. This impact made him all the more socially mindful and gave him the information to create his work. Tasteful performance center was affected by expressionalism, the utilization of different scenes with no levelheaded request. He disposed of ‘Drawing room comedy’, authenticity and naturalism. Rather he took impacts from Edwin Piscator whom thought about performance center as a gadget for political training. Edwin Piscator utilized various methods in which to pass on his political message. He utilized news-genuine, projections and subtitles to depict the foundation information on the play. He additionally utilized incredible chorale scenes, seen in customary Broadway or West-End exhibitions, to exhibit the hugeness of the play.

The Difference Between a Cation and an Anion

The Difference Between a Cation and an Anion Cations and anions are the two particles. The distinction between a cation and an anion is the net electrical charge of the particle. Particles are iotas or atoms which have picked up or lost at least one valence electrons, giving the particle a net positive or negative charge. In the event that the concoction species has a larger number of protons than electrons, it conveys a net positive charge. On the off chance that there are a larger number of electrons than protons, the species has a negative charge. The quantity of neutrons decides the isotope of an elementâ but doesn't influence the electrical charge. Cation Versus Anion Cations are particles with a net positive charge. Cation Examples: Silver: AgHydronium: H3OAmmonium: NH4 Anions are particles with a net negative charge. Anion Examples: Hydroxide anion: OH-Oxide anion: O2-Sulfate anion: SO42- Since they have inverse electrical charges, cations and anions are pulled in to one another. Cations repulse different cations and anions repulse different anions. Foreseeing Cations and Anions Now and then, you can foresee whether a molecule will shape a cation or an anion dependent on its situation on the occasional table. Salt metals and antacid earth metals alwaysâ form cations. Incandescent lamp consistently structure anions. Most different nonmetals regularly structure anions (for example oxygen, nitrogen, sulfur), while most metals structure cations (for example iron, gold, mercury). Composing Chemical Formulas When composing the equation of an aggravate, the cation is recorded before the anion. For instance, in NaCl, the sodium iota goes about as the cation, while the chlorine molecule goes about as the anion. When composing cation or anion images, the component symbol(s) is recorded first. The charge is composed as a superscript after the concoction equation.

Report profiling a service organisation Essay Example | Topics and Well Written Essays - 4000 words

Report profiling a help association - Essay Example Toward the finish of the paper, further suggestions have been given, which may additionally add to the inn chain’s achievement and development. Inns have been viewed as one of the primary players in the travel industry and accommodation industry. The lodging area has likewise been considered to have had the option to give a huge number of occupations to individuals everywhere throughout the world. Nonetheless, what with the numerous lodging organizations everywhere throughout the present reality, there is a requirement for the usage of appropriate administration procedures to ensure that inns can persistently serve their visitors, just as keep their representatives. The author has chosen to concentrate on the administration methodologies of the Hilton Hotels gathering, which began in the United States and has stayed to be one of the top inn and resorts chain on the planet. It was in the year 1919, when a specific Conrad Hilton purchased his first inn which was known as The Mobley, situated in Cisco, Texas. Quick forward to six years after the fact, and Hilton figured out how to construct his first inn in Dallas which he named ‘The Hilton.’ This was the start of a long history of chain of inns the nation over and the organization figured out how to manufacture lodgings abroad also. The Hilton Group presently involves around 500 lodging networks everywhere throughout the world, with 60,000 representatives in around 50 nations. The whole gathering id isolated into four worldwide locales. These are in particular, Europe, the UK and Ireland, the Middle East and Africa, Asia Pacific and South America. In the USA, it is the Hilton Hotel Corporation (or HCC) that is responsible for the country’s activities (Maxwell and Lyle, 2002). Visitors pay the lodging to be spoiled and the inn must guarantee that the visitors get their money’s worth, and that's just the beginning. In the event that the visitor can have a decent encounter and is happy with the hotel’s administration, at that point the inn can be guaranteed that the visitor would come back to remain again at their inn (Stoller, 2006). Hilton’s administration has been declining for the recent years, and

A California versus New York Comparison COLUMBIA UNIVERSITY - SIPA Admissions Blog

A California versus New York Comparison COLUMBIA UNIVERSITY - SIPA Admissions Blog Things Southern California SIPA students notice right away… 1. The weather difference!   Anyone who grew up in Southern California will notice when the temperature drops below 55 degreesIn California, we call it the “arctic chill” Arctic Chill: This year the east coast experienced the POLAR VORTEX. Polar Vortex in NYC: 2. the importance of a coat! 3. And Boots… 4. In N Out v. Shake Shack     Anyone who grew up in California will notice the food choices aren’t exactly the samechanging In-N-Out for a New York favorite the “Shake Shack”. 5. palm trees v. skyscrapers   Where’s the sun? Although New York is a great city, you’ll still have Californians asking for the sunand warmer weather! 6. MTA v. Owning a Car   New Yorkers give subway directions like Californians give highway directions: Take the B to the A to the 1. 7. Jaywalking? NYC, LA   And you’ll still find some Californians in NYC waiting for the street lights to turn green because jaywalking is not permitted in California. 8. Both Los Angeles and New York have elected SIPA Alumni as their Mayors   Anyway you decide to spin it If you find yourself in New York, enjoy your time here!   It is the city of many opportunities and promise. Good luck with Admission Decisions! a humorous post submitted by Eder Gaona-Macedo, MPA 2014

Avatar Based Marketing - Free Essay Example

An online avatar is nothing but a representation of oneself in an online environment created so that the users can play the role of someone they wish to be or are inspired from. This basically allows users to live a second life online-a life which they have desired to lead. In this online world everything is created virtually by the avatars to replicate or even better the real world. There are acres of land, buildings and items which are sold and bought. There are even social groups and events taking place in this virtual world. The avatar is the most conspicuous online manifestation of people’s desire to try out alternative identities or project some private aspect of them. This experience of living through an alternative self is the most powerful thought in the virtual world. These more than a million â€Å"residents† are potentially a dream marketing venue for the marketers which are waiting to be explored and targeted. Using the online world’s own currency ‘Linden Dollars’ which is available at the virtual ATM’s, which is convertible to â€Å"real† money, marketers are targeting these â€Å"residents†. But the question that is troubling the marketers is to whom will the marketing efforts target? Will it target the real life humans playing online avatar based games or will it target the avatars directly? As the real world human controls the real world wallet. But as has s are been seen the avatars represent a distinctly different consumer, one which is able to influence its creators purchase of real world products and also make it own real world purchases in the virtual world. A few examples of Selling to Avatars and in turn selling to Their Creators are: 1. Coke Studios is a teen oriented virtual world run by Coca-Cola in which users avatars interact and accumulate points through primarily music related activities. These points are used to buy furniture and accessories for your own studios. 2. â€Å"Second Life† residents run businesses that sell virtual products and services priced in Linden Dollars which are convertible to real life currency on various internet exchanges. 3. Wells Fargo bank operates a virtual world called Stagecoach Island, designed to educate teens about money matters through games and social activities. Avatar based virtual games online are a big hit with the people. Though often charged a monthly subscription to get the full experience of buying assets or selling virtual items that you have made, the operators or many of these virtual worlds recently have allowed people to join and explore these worlds for free. Though in most worlds avatars do not eat, sleep or use the bathroom. New emerging trends include being in serious relationships, adopting avatar children, to leading to real life marriages and even nasty disputes over property rights The Linden dollars earned while playing can then be exchanged for real world cash on various internet exchanges. Some avatar entrepreneurs, most notably fashion designers and land speculators have been so successful that their creators have quit real life jobs to focus on their virtual world business. Linden Lab says that more than 3000 people earn real world money from their second life business averaging $20000 a year while a few even generate six figure incomes in real world dollars. The growing overlap of virtual worlds and the real world suggests opportunities for creative real world marketers. There have been only a few instances of real world items being sold in the virtual world. In the Sims Online, McDonald’s installed virtual fast food kiosks, complete with automated employees working at the counter and able to serve up virtual burgers and fries to residents who made their selection from a clickable menu Levi’s have sold virtual jeans pricing them at a premium to the generic virtual jeans that avatars otherwise could purchase. While Nike sold virtual shoes that allowed wearers to run faster than other avatars. Organizations like Kellogg’s have also sponsored branded events in virtual world whereas in a non commercial sponsorship the American Cancer Society staged its ‘Relay for Life’ event in the virtual world. Despite pitfalls like technology constraints and also strong resistance to real world advertisements still exists in the virtual world. The importance of realization that each virtual world has a different culture and a marketer should understand a virtual world before he can target the avatars and their creators is to be done. There is also consumer concern regarding the privacy of the avatar data which poses serious challenges. But clearly this is a virtually unexplored marketing territory where a new set of consumers can be targeted. Finally, marketers should understand that as the realms of the real and the virtual worlds blur so does the need for newer strategizing emerges for being successful in the Virtual-World, the Second-Life of one and all.

The Effect Of Plant Richness On The Insect Community

The purpose of this study was to compare the insects of the meadow with insects of the wooden area. Hadded (2001) previously conducted an experiment on the effect of plant richness on the insect community in the meadows. He found that three type of results were present; some created abundance, some were unaffected and some had a positive effect on the plant’s richness. It was found that insects do contribute to its community and help with the growth of its habitat. The habitat in the meadow area has different insects than the wooden area, due to the different type of grass, temperature, water availability and more. To examine the species that live in the area, many different type of experiments had to be conducted. Different areas affect the species and insects that reside there. As an example, butterflies are affected by their habitat and landscape area. Liivmagi (2014) examined how much area butterflies needed and compared the positive and negative impacts of each area. Their expectation was different than reality, even though there was a positive interaction between the butterflies and the space of the forest, the meadow that’s surrounding the area is negatively impacted by the butterflies. Their results were to conduct the experiment and examine what the butterflies’ needs and what area will they be better suited. The meadow area that was examined had tall grasses all the way down the hill, as for the wooden area, it was surrounded by trees that block the sun and isShow MoreRelatedThe Biodiversity At Lido Beach3355 Words   |  14 Pagesconclusions. Nonetheless, it provided valuable information on the subject of the study. The results for the entire class data indicated that for richness, there was a positive correlation between the family richness of the samples and the distance from the path. Specific results for one group for each sample point indicated that for richness, there was more richness observed near the path than away from it. For evenness, the results indicated that as the distance from the path increased, the evennessRead MoreThe Degradation Of Coastal Wetlands2406 Words   |  10 Pagesal. 2012). It is estimated that coastal wetlands are being lost at the rate of two times the rate at which they are being restored. Salt marshes are found amid human developments and coastal areas and play an important role in protecting these communities from the threats posed by being close to the coast. Depending on the density of vegetation, production of biomass, and the size of the marsh, salt marshes provide many critical ecosystem services, such as, stabilization of the shoreline, weakeningRead MoreUnderstanding The Condition Of Basalt Quarry1451 Words   |  6 PagesCurrently quarry has been stoped there, but it disturbed the natural ecology environment, which was present there before quarry. Because of quarry barren land and degraded land is left, which has no meaning. The soil condition also degraded there, which effect the growth of trees. 41 hectares is the total area of exhausted quarry. The M/S Prabhakar P.Bhagwat associate, a landscape firm have been taken the responsibility to improve the ecosystem. Bhagwat associate have the responsibility to recreate theRead MoreThe Effects Of Long Term Indu strial Pollution1378 Words   |  6 PagesWe examined the effects of long-term industrial pollution, characterized by elevated soil concentrations of Cd, Pb, Cu, and Zn, on the abundance and diversity of grasshopper communities in grass strips along the edges of farmland at various distances from an industrial complex in the Al-Tebbin region of South Cairo, Egypt. Six sites up to 10 km upwind from the main sources of industrial pollution were selected. Grasshoppers were collected monthly from June to October in 2012 and 2013 by sweep-netRead MoreLand Pollution : The Solutions, Causes And Effects Of Land Pollution1613 Words   |  7 Pagespollution) on a broad scale, relating things to the whole world. As we get deeper into our topic we will go more in depth into how land pollution affects our community and how we can relate to it in our everyday life. The main questions that we will be answering in this paper is;what is land pollution?, what are the causes and effects of land pollution?, what are the different types of land pollution?, and how can we prevent land pollution? According to eschooltoday.com, Land pollutionRead MoreBiodiversity. Biodiversity Is The Variability Among Living1684 Words   |  7 Pageseach species that live in a location. These countless species of plants, animals, and microbes affect our daily life in more ways than we know. Species diversity is truly a magnificent process since all species are connected one way or another continuing the cycle of life. Providing us with energy converted from sunlight and much more.There are over 1.8 million different species sustaining life on Earth, from which 1 million are insects! The main spot for species diversity is in tropical rainforestsRead MoreThe s Health And The General Economy1576 Words   |  7 Pagesfor any reason it happened, the Pro-GMO reassured the delegates and myself that there will be no contamination. According to Roller (2001), â€Å"Field studies have shown that pollen from GM plants is rarely carried over very long distances† (p. 261). Outcrossing from GM plants to local crops have an indirect effect on food safety and security. By adopting strategies such as an explicit separation of the field within GM crops and local crops that are grown or using greenhouses can decrease the probabilityRead MoreThe s Health And The General Economy1628 Words   |  7 Pagesfor any reason it happened, the Pro-GMO reassured the delegates and myself that there will be no contamination. According to Roller (2001), â€Å"Field studies have shown that pollen from GM plants is rarely carried over very long distances† (p. 261). Outcrossing from GM plants to local crops have an indirect effect on food safety and security. By adopting strategies such as a clear separation of the field within GM crops and local crops that are grown or using greenhouses can decrease the probabilityRead MoreThe Impact Of Fragmentation Process On Genetic Diversity And Gene Flow1418 Words   |  6 Pagesavoid displacement to begin with (Begon et al., 2005). Forest fragmentation has three main effects on species diversity a) Reduction of overall numbers of individuals b) Reduction of mean population sizes as individuals are restricted to small fragments c) Spatial isolation of remaining populations within a non-forest-like land use matrix. The genetic results of these changes are mediated by their effects on the main genetic processes of genetic drift, gene flow, selection and mating. These processesRead MoreThe Effects Of Deforestation And Agriculture On The Natural System1891 Words   |  8 PagesThe Effect of Deforestation and Agriculture on The Natural System The Earth is full of natural resources and it was generous enough to sustain life for living organisms on it for many years. By the technological advancement of the last two centuries and the exponential population growth, Humans needed to dig deeper in oceans and plant more land to sustain life on earth. Agriculture helped sustaining people’s needs in many fields and mankind relied on it for years. Human’s greed to get the maximum

Evolution

Search Of A Life By Erin T - 1499 Words

In Search of a Life†¦ by Erin T. #30 You and your family are peasant farmers, and considered second class in China’s social levels. People treat you and your family with respect because you plant food for them to eat, a necessity for life. People are very thankful for people like you. Your family consists of four: your father, who has a deep, rumbling voice and a strong body-build from years of farming; your mother, who has long black hair and a slender body; your sister, Xiao-Yun, whose name means Little Cloud and is in every way like one; and you. You love your family, and work hard alongside your father to make a living and support your small family. You usually have good crops, to eat and to sell and trade. Your father knows all the best crops to plant at the right times, and knows when the weather will change. He can barter and trade the crops when needed. However, this year, there has been a terrible drought, and all the crops have withered. Without the crops, your family will starve without food and income! What will you do? If you decide to stay, turn to page 2. If you try to find a new job, turn to page 3. You decide to stay at home at help out around the house. The drought can’t last very long, you think. It will rain soon. The longest drought that ever happened was in the Shang Dynasty, when many merchants thrived, because of a terrible emperor. You pray to the gods for rain and sun, and you also pray for theShow MoreRelatedEssay on A WOMAN DOING LIFE NOTES3059 Words   |  13 Pagesï » ¿ CHAPTER 2: When ERIN is send to prison, where she is supposed to live for the rest of her life She is impress on how different is from what she thought it would be She is careful with people, because of what she lived while in jail She had adopted a strategy of PSYCHOLOGICAL DENIAL in jail 603 years she faced with denial to settle into a new routine in that new world She had reached a dead end: she is not going anywhere She pretend to be well, a lifesaving lie that leads to her acceptance of herRead MoreThe Liberal Arts: Creating a Citizen for a Community Near You1497 Words   |  6 Pagesbetter society. Liberal Arts try to grasp the knowledge and skills humans have used to rationally understand human existence for thousands of years. By creating culturally diverse campuses and studying topics like philosophy; students learn to question life, question society, and find answers to what it means to be a good person. All of these innovations together along with better informed and intelligent students help form societies focused on equality and the future of human civilization. TraditionallyRead MoreThe Body Image Of A Woman1177 Words   |  5 PagesDissatisfaction with bodies). Anorexia Nervosa is a dangerous eating disorder that consists of self starvation and excessive weight loss. Although approximately 95% of the people who suffer from anorexia are females between the ages 15- 20, this life threatening illness does affect males as well (Anorexia Nervosa). While the average U.S. child watches roughly about 15-20 hours of television a week, the individuals are bombarded with around 30,000 television commercials a year. With that being saidRead MoreNursing Interventions For The Management Of Patient Fatigue1025 Words   |  5 Pages 1. List the source in APA style and format Reference: Erin, P., Wan, Yi, Wan, T., Sidini, S. (2012). Nonpharmacological nursing interventions for the management of patient fatigue: a literature review. Journal of Clinical Nursing, 22, 2668–2678. doi: 10.1111/jocn.12211 2. Is the review thorough—does it include all of the major studies on the topic? Does it include recent research? Are studies from other related disciplines included, if appropriate? (25 points) The reviewers were thorough becauseRead MorePrivacy Issues Of Data Mining And Data Publishing1404 Words   |  6 Pagespreferences of an individual in movies, food and clothes to all the sensitive and confidential data like relationship status and credit card details of an individual. This almost pile up the database containing all the information about an individual’s life from education, age, e-mail address to driver’s license number, social security number, physical attributes, etc. With such a wide proliferation of sensitive information being mined at an enormous rate every day by organizations, increasing concernRead MoreEffects Of Glaciers On The Environment1071 Words   |  5 Pageslargest impacts we see in our world is glaciers retreating at a pace that seems unstoppable. As the glaciers retreat we see the surrounding ecosystems changing with them. The water put off into the oceans impacts not only molecules in the water but the life within it. As glaciers ret reat more and more questions arise but one pressing factor is how it is affecting entire surrounding regions. It is questionable to see if some species are adapting to the receding of glaciers or if populations are directlyRead MorePersonal Statement : Top Executive1508 Words   |  7 Pagesresearch and the information I found, I still believe that I am suited for an occupation as a top executive in the business field. From where I am now, to where I hope to be, I will have to put in a great amount of effort. I have a big plan for my life that I hope to follow into a nice career where I will be happy. It will be very hard and there will be many steps but I will do whatever it takes to reach the goals that I have set for myself. As of right now I am already accepted into the school ofRead MoreEquality Between Men and Women1499 Words   |  6 PagesEquality is a concept mankind never is able to grasp correctly. Of course humans will always search for different solutions to create fairness, but factors such as human greed, ignorance of mass populations, and even biological aspects stagnates the process of equality. The oldest and most relevant discussion on equality lies with the difference of sex; man versus woman. Initially, men, because of their physical superiority, were given the prospects many women never even dreamt to have. ConverselyRead MoreProduct Identification And Background Of Buying A Cellphone Essay1904 Words   |  8 Pages†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦...†¦ 2 2.1 Theory of need recognition 2.2 Applying in product 3. INFORMATION SEARCH †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦... 3 3.1 Theory of information search 3.2 Applying in product 4. EVALUATION SEARCH †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦... 4 4.1 Theory of evaluation search 4.2 Applying in product 5. PURCHASE DECISION †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Read MoreGoodbye Eulogy Essay2007 Words   |  9 Pagesstraightener about ten times to bump up the temperature three notches. As I wait for it to heat up, I go back into my room and pick out my outfit. Since we are going to be outside walking around and moving Jillian into her dorm room, I decide to wear a t-shirt and shorts. My shirt is the color of blue that is the bottom layer of a bomb pop that you would eat on the Fourth of July, and my shorts are as black as the night sky without stars in sight. I roam back to the bathroom to finish my hair. I put

A Theoretical Framework For Recruiting Asian American...

States, law enforcement agencies must search beyond traditional methods to attract potential Asian-American police candidates (Crump, 2011). It is not to say that traditional methods of recruiting are ineffective in today’s 21st century policing, but rather, law enforcement agencies must utilize both traditional and non-traditional methods to recruit and hire the most qualified Asian-Americans. By analyzing, assessing, evaluating, and combining the works of several law enforcement scholars regarding community- oriented policing, this thesis will develop a theoretical framework for recruiting Asian-Americans towards a career in law enforcement. The theoretical framework provided will address the challenges of recruiting a diverse police workforce. Furthermore, it will bring forth questions and hypothesis relevant to possible strategies for accomplishing issues pertaining to minority recruitment and retention. Community-oriented policing is utilized as a conceptual framework tha t will show the importance of the relationship between Asian communities and law enforcement agencies (Hanser Gomila, 2015). Research Hypotheses or Questions The United States is a culturally diverse nation; therefore, police officers are expected to interact with citizens in a professional manner which includes but is not limited to the following: (1) understanding various backgrounds; (2) cultures; (3) religions; (4) and ethnicities. Misunderstanding an ethnic culture occurs when officers are notShow MoreRelatedThe Importance Of Diversifying Police Agencies And Selection773 Words   |  4 Pagesthe cause of countless police/immigrant community confrontations, and that in return diminishes the chances of recruiting Asian-American candidates towards a career in law enforcement. Purpose of the Study The objective of this thesis is to provide comprehensive information to all stakeholders who have an interest in enhancing minority recruitment and selection. The goal of this thesis is to address law enforcement professionals about the importance of diversifying police agencies; more importantlyRead MoreFundamentals of Hrm263904 Words   |  1056 Pages2 Chapter 3 Chapter 4 THE LEGAL AND ETHICAL CONTEXT OF HRM Equal Employment Opportunity 56 Employee Rights and Discipline 84 PART 3 Chapter 5 Chapter 6 Chapter 7 STAFFING THE ORGANIZATION Human Resource Planning and Job Analysis 110 Recruiting 132 Foundations of Selection 154 PART 4 Chapter 8 Chapter 9 TRAINING AND DEVELOPMENT Socializing, Orienting, and Developing Employees 182 Managing Careers 208 PART 5 Chapter 10 Chapter 11 Chapter 12 Chapter 13 MAINTAINING HIGH PERFORMANCE Read MoreHuman Resources Management150900 Words   |  604 PagesSOURCE: U.S. Department of Labor, Bureau of Labor Statistics, http://stats.bls.gov/ecopro.table6.htm GLOBAL COMPETITION One major factor affecting these shifts is the globalization of economic forces. As seen the past few years, the collapse of Asian economies had significant effects on U.S.-based organizations. One estimate by U.S. government statisticians is that over 25% of all U.S. manufacturing workers hold jobs dependent on exporting goods to other countries. This is particularly true withRead MoreStrategic Human Resource Management View.Pdf Uploaded Successfully133347 Words   |  534 Pages............................................................. 178 Strategy Formulation ..............................................202 IMPORTANCE OF HUMAN RESOURCES TO STRATEGY ............................................................ 203 THEORETICAL FOUNDATIONS................................ 206 INTERNATIONAL STRATEGY .................................. 219 HUMAN RESOURCE CONTRIBUTIONS TO STRATEGY ............................................................ 232 STRATEGY-DRIVEN ROLE BEHAVIORSRead MoreOne Significant Change That Has Occurred in the World Between 1900 and 2005. Explain the Impact This Change Has Made on Our Lives and Why It Is an Important Change.163893 Words   |  656 Pagesand Paul Buhle, eds., The New Left Revisited David M. Scobey, Empire City: The Making and Meaning of the New York City Landscape Gerda Lerner, Fireweed: A Political Autobiography Allida M. Black, ed., Modern American Queer History Eric Sandweiss, St. Louis: The Evolution of an American Urban Landscape Sam Wineburg, Historical Thinking and Other Unnatural Acts: Charting the Future of Teaching the Past Sharon Hartman Strom, Political Woman: Florence Luscomb and the Legacy of Radical Reform Read MoreStephen P. Robbins Timothy A. Judge (2011) Organizational Behaviour 15th Edition New Jersey: Prentice Hall393164 Words   |  1573 PagesThree Ethical Decision Criteria 187 †¢ Improving Creativity in Decision Making 188 Summary and Implications for Managers 190 S A S A S A L L L Self-Assessment Library What Are My Gender Role Perceptions? 166 glOBalization! Chinese Time, North American Time 171 Myth or Science? Creative Decision Making Is a Right-Brain Activity 181 Self-Assessment Library Am I A Deliberate Decision Maker? 183 An Ethical Choice Whose Ethical Standards to Follow? 185 Self-Assessment Library How Creative Am I? 190Read MoreLibrary Management204752 Words   |  820 Pages . . . . . . . . . . . . . . . . . . . 209 Types of Staff . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 210 The LIS Education and Human Resource Utilization Policy . . . . . . . . . . . . . . . . . . . . . 213 The Organizational Framework for Staffing . . . . . . . . . 216 Job Descriptions . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 219 Job Analysis . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 220 Job Evaluation . . . . . . . . . . . . . . . . . .Read MoreInternational Management67196 Words   |  269 Pagesfall of communism in E astern Europe, he has been actively involved in management education programs sponsored by the U.S. Agency for International Development in Albania and Macedonia, and in U.S. Information Agency programs involving the Central Asian countries of Kazakhstan, Kyrgyzstan, and Tajikistan. For example, Professor Luthans’ recent international research involves his construct of positive psychological capital (PsyCap). He and colleagues have published their research demonstrating theRead MoreManagement Course: Mba−10 General Management215330 Words   |  862 Pages iii Cases 221 221 225 The Consolidated Life Case: Caught Between Corporate Cultures Who’s in Charge? (The)(Jim)(Davis)(Case) Morin−Jarrell †¢ Driving Shareholder Value I. Valuation 229 229 253 279 1. The Value−Based Management Framework: An Overview 2. Why Value Value? 4. The Value Manager Harvard Business Review Finance Articles Eclipse of the Public Corporation 308 308 323 323 330 330 Article How I Learned to Live with Wall Street Article Second Thoughts on GoingRead MoreReport on Oil and Gas Industry in Pakistan81517 Words   |  327 PagesUnit (billion BTU) 1 million Joules 948 BTU 3.97 BTU 159 liter 6.29 bbl 1,000 Kilogram (kg) 2.2046 pounds (lb) 1 million ton Abbreviations and Acronyms ADB AG AJK ARL CF CIDA CIF CIM CNG COS DGG DGO DGPC DWT EP EIA EPA FATA FO FOB FOTCO FSU GDS Asian Development Bank Arab Gulf Azad Jammu Kashmir Attock Refinery Limited Cost and Freight Canadian International Development Agency Cost, Insurance, and Freight Central Inspectorate of Mines Compressed Natural Gas Cost of Service Directorate General

White and black box Project software testing Free Essays

Introduction There were different ways of testing the software, white box testing and black box testing. In the white box testing, it looks into the covers and into the details of the whole software we created enabling us to see what’s happening inside it. On the other hand, black box testing just looks into the available inputs for the software and what expected outputs are that should result from each input not concerning within the inner work of the software. We will write a custom essay sample on White and black box Project software testing or any similar topic only for you Order Now So this makes a difference of the area they choose to focus on. (www.testplan.com, 7th Feb 2011) Hence going through the black box testing and white box testing, we as a testing team thought of using black box testing as it its more appropriate for our software which involves security testing and usability testing. So being two persons in the testing team it was easy for us to divide the task. I took usability testing where as my other group mate did security testing. As soon as we got the final copy of the working software, I checked the whole software if it works as it says or not. We first had to install a program called WampServer to run our software. I ran the software and checked the web design whether it is user friendly or not. This helps for the ease of use of the software for our customers or the users. The index page looked like as below: And the survey page which is the main page looked like one below: Page 1: Page 2: We also have details about the data protection to make sure that this software we created is copyrighted and also mentioned stuff like information we collect from the users, IP addresses and cookies, uses made of the information, users rights, data security and access to information. We also have a page where the users or the customers will know about us. We also have features for disabled person who have to click â€Å"high visibility† in the index page to access it. It is mainly for the people who are suffering from colour blindness or have partial visual impairment so we made the font bigger and used just three colours for the whole website and looked like below: The above snap shot is of the first page for the disabled users. As we can see that it hasn’t got much of colour contrast and the font are bigger. We have used white and yellow text and blue as the background to avoid visual glairiness because through research we have found that the people with low vision sees this colour more comfortably. Then we got the survey page whose layout is also similar as the above one. This is the survey page for the disabled users. We used bigger fonts through the whole webpage and maintained a text format meaning that we have got rid of all the necessary decorations and kept it simple. Both a â€Å"Normal† and â€Å"High Visibility† web page contains exactly the same information and has the same format. The only difference is in term of graphic so that it provides better visibility. After testing the usability of the software and modifying the software till it was perfect, it was time for us to conduct the usability testing with other user. Before using the usability testing method we need to understand what usability means. It doesn’t mean to have perfect software with no errors or having good features. It should help the customers or the users to use the software or any other products quickly and easily to gain the goal and hence accomplish the tasks. In this project, our task was to build a micro questionnaire data gather which should consist of a website and database to store the information. This website displays an introductory descriptive paragraph and displays four related questions where one of the questions is the central question and the other three are associated questions whose answers will build up a composite answer which will validate or not any information given to the real question. So the users had to go to the index page, choose which graphic they prefer to use and give answers to the questions. I chose two methods of usability testing for our software and they are user and expert review. User testing: In this method of testing, I chose 5 different users. Three of them were GCSE level students and two of them were students from the university. The software was ready in my laptop to be used and then told them what they had to do with the software. I also requested them to give some feedback about the website itself. Then all of them started going through the website, looking through the layouts, fonts, colour, etc. This test was done individually in different places. Then they read the question and answered them as per their own thinking. There was one user who used glasses so I asked him to take it off n use the â€Å"high visibility† layout if he doesn’t mind and he did. The feedback was quite good as well. He described about the colours and size of the fonts which were of perfect match and even the contrast to the background were easy for them to read. They also gave feedback about the navigation of the website which was pretty much easy. Expert Review: In this method we involved an expert for inspecting the software. We asked him to examine the whole website and give us feed back. I took started the software and then he examined the whole software. Feedback from user testing: The layouts of the website were well presented. The contrasts of the colour were chosen well. The colours for the high visibility were chosen well. It was user friendly. It was easy to learn how to use it. Navigations of the software were simple. It has an appealing layout. It provided objective information to the users. Storing of data was effective n efficient. Refrences: http://www.testplant.com/download_files/BB_vs_WB_Testing.pdf, 7th Feb 2011 Usability inspection methods, Jakob Nelsen, Sunsoft and Robert L. Mack, IBM T.J. Watson research centre Interaction design – beyond human computer interaction, second edition, John Wiley and Sons, Ltd Usability Testing and Research, Carol M. Barnum, Southern Polytechnic State University How to cite White and black box Project software testing, Essay examples

Historical Foundations of Australian Law Free-Samples for Students

Questions: 1.Provide a summary of the constitution that your tribe developed in Workshop. 2.Research a legal system of a foreign country and explain how it addresses the requirements of Harts 3-part legal system. 3.Research a single case and report to your supervising partner advising him or her about the case. Answers: 1.A summary of the Constitution of developed by the tribe is provided as below: The Constitution of the tribe aims at providing welfare of the community and purports to act in the best interest of the tribe. It states that a group of persons shall be nominated by the people of the tribe who shall be conferred with the powers to implement the rules and regulations made by the decision-makers that is, the eldest members of the tribe. Such group of persons shall ensure that the decisions made by the decision-makers are executed effectively. The Constitution of the tribe states that such rules and regulations shall have equal application for each members of the tribe. In case of any uncertainty with respect to the primary rules, the constitution shall lay down secondary rules that would ensure the certainty of the primary rules. Further, such secondary rules shall rectify the rigidity of the primary rules and in the event, of any infringement of the primary rules, the secondary rules shall be applied to adjudicate such primary rules[1]. The members of the tribe shall elect group of persons who shall be conferred with the power to address and resolve the issues that may arise out if the decisions or rules made by the decision-makers of the tribe. The legal theory introduced by Prof. Hart is based on two principles- primary and secondary rules. According to Prof. Hart, it is sufficient that a community can sustain on primary rules, however, the primary rules are subject to certain shortcomings such uncertainty, stagnancy and inefficiency[2]. The shortcomings of the primary rules can be remedied with the introduction of the secondary rules. The secondary rules of recognition are the most common secondary rules that aims at rectifying the issues related to the uncertainty of the primary rules[3]. The secondary rules of change shall lay down the procedure to vary, add, introduce, modify the rigid primary rules and incorporate new rules as per the requirements of the changing needs and circumstances of the society[4]. The secondary rules of adjudication shall be applied in order to adjudicate the violation of the primary rules or to determine whether there has been a breach of the primary rules at all. In the given scenario, the protestors of the tribe are not contented with the decisions made by the eldest members of the tribe as they allege that the decision-makers are biased and in case their family is involved with any offense or misconduct, they tend to give decisions in favour of their own family members. Moreover, they do not provide reasons to justify the decisions, which give rise to unnecessary arguments among the tribe members, as they tend to apply their reasons to the decisions[5]. Furthermore, once the eldest members or the decision-makers of the tribe gave their decisions regarding any matter in dispute, the decision cannot be challenged even if such decision is unfair or bias, hence completely denies justice to the aggrieved person. The decisions given by the decision-makers of the tribe do not have a binding effect. It fails to bind the wrongdoer and the other members of the community and the victim does not have a say against such decision. The Constitution of the tribe laid down provisions related to the secondary rules of change, recognition and adjudication. The Constitution states that the secondary rules shall address and resolve the issues that may arise out of the primary rules of the tribe. In case of an infringement of the primary rules, the decision-makers may resort to the procedure outlined by the secondary rules of adjudication to determine any violation of the primary rules and act accordingly in order to ensure effective administration of justice. With the application of the legal theory introduced by Prof. Hart, the decisions made by the decision makers shall have a binding effect upon the wrongdoer as well as upon the entire community. The secondary rules of adjudication shall determine whether there was a breach of the Constitutional rules and if so, the wrongdoer shall be held liable for it. Thus, it would enable to administer justice top the victim and with justified reasons given for the decisions, the community shall become by the decision and shall think before committing similar offense or misconduct 2.The legal system in Austral Legal System is different from the legal system of the tribe with respect to the binding nature, recognition and the enforceability of the statutory rules. The tribal legal system the decisions taken by the decision-makers are biased and no jreaosns are provided to justify the decisions made by them. The other members of the tribe usually apply their own logical reasoning and this gives rise to unnecessary arguments aamong the tribe members, thus, breaking the unity within the tribal community[6]. Moreover, the victims of the tribe are denied justice as the decisions made by the eldest members or the decision makers of the tribe are biased in nature and it lacks binding effect. Therefore, the decision neither bind the wrongdoers nor the other members of the community.The victims are not entitled to challenge the decisions even if it is unfair and wrong. Furthermore, the decision given regarding a matter in dispute, the same decision is not followed while dealing with same issue subse quently, irrespective of the fact that the facts and circumstances of the subsequent issue is completely same. There is irregularity in the legal system followed by the tribal community. The legal system of Australia derives its sources from Common law and Parliamentary laws or the statutory laws. It follows the doctrine of separation of powers introduced by the English legal system. The doctrine of separation of power states that therte are three separate branches of the government the legislature, the executive and the judiciary. The legislature comprises the Parliament that is empowered to frame laws which are known as statutory laws or Parliamentary laws. The Executive comprises the Ministers who are under the statutory obligation to administer or implement the laws legislated by the Parliament. The Judiciary comprises the courts and the judges who are empowered to interpret the laws legislated by the Parliament and implemented by the executive. The courts shall also adjudicate matters in dispute that arises out of the violation of the statutory laws. It would also determine whether there is an infringement of the statutes at all and if so, the wrongdoer shall b e punished accordingly[7]. The significance of the separation of powers is that these three organs of the government act separately and independently. They do not interfere with each others responsibilities. The decision made by the courts is binding upon the parties to the dispute, the society and upon the subordinate courts as well. The decision of the superior courts is followed by the subordinate courts in the event they adjudicate matters that have already been adjudicated by the superior courts, provided the facts and circumstances of the subsequent matter is similar. This is known as the doctrine of stare decisis or precedents or judge made laws. The courts make rules where there are no provisions made in the statutes and unlike the legal system of the tribe, the courts provide ratio decidendi that is, a valid reason to justify their decisions[8]. Further, under the tribal legal system the decision of the decision-makers cannot be challenged even if it is wrong, unfair or biased. However, in the Australian legal system, if any person is aggrieved before the decision of et court, the person is entitle to prefer an appeal before the appellate court. In case of the legal system followed by the tribe, the eldest members make the decisions without listening to both the parties to the dispute. In the Australian legal system, before deciding matter, the court shall provide opportunities to both the parties and allow both the parties to the dispute to adduce sufficient evidences and advance their respective contentions. After perusing the evidences, the court shall decide against the wrongdoer and entitle the aggrieved person to challenge such decision. However, both the legal systems have certain similarities. The victim at times is incapable of adducing sufficient evidence due to their inaccessibility to the justice system. The rigid nature of the laws and the social pressure acts as a hindrance to the legal systems. The procedure that is followed to amend, vary or add new rules is time consuming and often takes years to administer justice to the aggrieved person. A significant difference between the legal systems that have a major impact in practice is the independence and the binding nature of the legal rules. The three organs act separately and their respective responsibilities do not overlap with each others responsibilities. Whereas, the legal system of the tribe does not have any separate entities to frame, administer or adjudicate the rules[9]. Therefore, the probability of biased decisions and denial of justice is high in the tribal legal system as compared to the Australian legal system. 3.ACCC v TPG Internet Pty Ltd [2013] HCA 54 Facts In this case, TPG was involved in a multi-media ad campaign and was using newspapers, radio, TV and websites as a means to offer Unlimited ADSL2+ an internet broadband service worth $29.99 per month to its customers. However, the offer was only available if the customers subscribed to the TPGs home phone service, which was worth $30/month and was required to make commitment of minimum 6 months. Further, the customers must pay an additional set up fee of $129.95 and a deposit fee of $20 as telephone charges. The charges were mentioned in the advertisement in fine print under the headline offer. The Australian Competition and Consumer Commission (ACCC) acknowledged TPG regarding the fact that the ad was misleading and consequently, TPG made necessary changes by enlarging the size of the ad, in particular the texts that was advertising the additional costs. The ACCC was not contented with the ad and the changes that TPG incorporated in the ad. It initiated a legal proceeding against TPG on the ground that the ad was misleading and deceptive owing to the difference between the original headline offer of $29.99 and the original term of the offer. Issue Whether TPGs advertisement amounted to misleading and deceptive advertisement under section 18 of the Australian Consumer law Rule According to section 18 of the Australian Consumer law (formerly section 52 of the Trade Practices Act 1974 (Cth), any action that is misleading or deceptive or is likely to mislead or deceive any person is strictly prohibited under the Act. Misleading advertisements often have an adverse effect upon the purchasing preferences of the customers. Any conduct is considered as misleading or deceptive if such conduct induces a customer to commit an error. It is pertinent to establish that there was some kind of a casual connection between the conduct in the advertisement and the error made by the person by relying on the misleading and deceptive conduct. The aggrieved person must establish that the advertisement induced such person to rely on the misleading and deceptiveness of the advertisement that made the person to commit the error. In case of any infringement of the laws that causes damage to the consumers, the aggrieved person shall be entitled to compensation under section 236 of the ACL for the damages suffered as a result of the deceptiveness and the misleading nature of the advertisement. Further, an injunction may be granted by the court under section 237 of ACL against the wrongdoer. Application The High Court asserted the significance of section 18 of the Act that it safeguards the interests of the consumers. It stated that in order to determine the deceptiveness of an advertisement, regards must be had to the circumstances and the information received by the consumers regarding the advertisement. In the case, the advertisement was showed in a manner that it cannot be expected from the consumers to pay close attention to the advertisement. The court further emphasized that if a representation creates a particular mental impression in the minds of the consumers with the intention to do so, then such representation shall be considered to be deceptive or misleading. Conclusion Therefore, TPG was held liable as the advertisement was misleading or deceptive under section 18 of the ACL and was entitled to pay penalty for the same. The court refused to exempt the companies from their liabilities on the ground that they relied on the fine print disclaimers. The Court asserted that the companies should focus on the kind of impression the advertisements create in the minds of the consumers. Reference list Brudner, Alan.The unity of the common law. OUP Oxford, 2013. Cole, Jared P. "The Political Question Doctrine: Justiciability and the Separation of Powers." (2014). Fras-Aceituno, Jos V., Lzaro Rodrguez-Ariza, and Isabel M. Garca-Snchez. "Is integrated reporting determined by a country's legal system? An exploratory study."Journal of Cleaner Production44 (2013): 45-55. Huq, Aziz Z. "Libertarian Separation of Powers." (2014). Lindsay, Geoff. "Building a Nation: The Doctrine of Precedent in Australian Legal History."Historical Foundations of Australian Law: Institutions, Concepts and Personalities(2013): 267. Michaels, Jon D. "An Enduring, Evolving Separation of Powers."Columbia Law Review(2015): 515-597. Rubenstein, David S. "Administrative Federalism as Separation of Powers." (2015). Rubenstein, David S. "Administrative Federalism as Separation of Powers." (2015). Vines, Prue.Law and Justice in Australia: Foundations of the legal system. Oxford University Press, 2013. Waldron, Jeremy. "Separation of powers in thought and practice."BCL Rev.54 (2013): 433. Fras-Aceituno, Jos V., Lzaro Rodrguez-Ariza, and Isabel M. Garca-Snchez. "Is integrated reporting determined by a country's legal system? An exploratory study."Journal of Cleaner Production44 (2013): 45-55. Vines, Prue.Law and Justice in Australia: Foundations of the legal system. Oxford University Press, 2013. Huq, Aziz Z. "Libertarian Separation of Powers." (2014). Rubenstein, David S. "Administrative Federalism as Separation of Powers." (2015). Lindsay, Geoff. "Building a Nation: The Doctrine of Precedent in Australian Legal History."Historical Foundations of Australian Law: Institutions, Concepts and Personalities(2013): 267 Michaels, Jon D. "An Enduring, Evolving Separation of Powers."Columbia Law Review(2015): 515-597. Cole, Jared P. "The Political Question Doctrine: Justiciability and the Separation of Powers." (2014). Rubenstein, David S. "Administrative Federalism as Separation of Powers." (2015). Brudner, Alan.The unity of the common law. OUP Oxford, 2013

Representation Journalism Essay Example For Students

Representation Journalism Essay In this piece, this essay will be discussing Aboriginal representation in the media. It includes many texts in the study; these will include Jedda from the 1950s, Barbakuaria from the 1980s and finally a Sydney Mail picture, from 1917. To analyze the texts they will be compared it with the cultural expressions of the time created. There are also comments on the framing and how the story affected the final representation of the Aboriginals, and if the text portrayed the publics views correctly for that time. In Australia during the 1950s, a process put into practice called the Assimilation policy. It was designed to civilise Aboriginal children who were not full blood. The children taken were either fostered or sent to missions for domestic service. This was the birth of the stolen generation. The text representing this time was Jedda. Jedda was the first colour film with real aboriginal actors, the movie had an anti- assimilation storyline, and with one of the main characters saying, you cant change a 40,000 year old culture in one generation. Civilization is how you see it, these people have a different way, thats all. The film followed Jedda, a young Aboriginal who was brought up in a white family after her mother was died, she is curious about her peoples culture, but she is very restricted by her adopted mother. We see Jedda watching the aboriginals from the homestead leave for their walk and welcoming them home, we see the longing in her eyes, and we feel for her. We then see the mother discouraging her, keeping her from playing with the other Aboriginals, making sure she stays in her clean western clothes. When Marbuck steals Jedda away from the camp, by seducing her with his traditional Aboriginal magic, it shows the more wild and uncivilized view of the Aboriginals. He seams mad and shown in a stereotypical way, with scars and a loincloth being his main characteristics. There are no positive portrayals of traditional Aborigines, we see this when Marbuck takes Jedda to his tribe, and they would rather kill her than let him marry her. They curse him, even though he is a member of their tribe, for bringing an outsider to the meeting place. This seams to show all Aboriginal tribes as uncivilized savages, which destroys the whole point of making it an anti-assimilation movie. Despite the films good intentions, it ultimately portrays most Aboriginal characters in negative ways and maintains some damaging stereotypes. Criticized as being too fatalistic, the Hollywood style did not suit this story, and the Aboriginal people who had an input would probably be ashamed with the way it turned out. In Australia, during 1800s and 1900s, European settlement started to spread across the country. There was a lot of conflict over land, with masses of blacks and whites dying, but more Aborigines due to the white settlers having superior weapons. The Aboriginals were represented as a menace to white lives. The Sydney Mail photograph shows an Aboriginal woman in the background with a spear, and a tombstone in the front saying Speared by blacks. The figures in the background are of a female with spear, showing ignorance, because in typical tribes, the women do not use weapons, the weapon is there to suggest violence and possibly scare the reader into believing the reporter took some great risk in taking the photo. The date on the tombstone indicates it is not news and only been taken to promote fear to the public. This photo represents Aborigines as primitive, uncivilized and violent, a threat to all white people. This photo is typical of the time, and probably achieved its point of scaring the public. .u2159cf23e87050ab99cdd6d5b93d86f7 , .u2159cf23e87050ab99cdd6d5b93d86f7 .postImageUrl , .u2159cf23e87050ab99cdd6d5b93d86f7 .centered-text-area { min-height: 80px; position: relative; } .u2159cf23e87050ab99cdd6d5b93d86f7 , .u2159cf23e87050ab99cdd6d5b93d86f7:hover , .u2159cf23e87050ab99cdd6d5b93d86f7:visited , .u2159cf23e87050ab99cdd6d5b93d86f7:active { border:0!important; } .u2159cf23e87050ab99cdd6d5b93d86f7 .clearfix:after { content: ""; display: table; clear: both; } .u2159cf23e87050ab99cdd6d5b93d86f7 { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .u2159cf23e87050ab99cdd6d5b93d86f7:active , .u2159cf23e87050ab99cdd6d5b93d86f7:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .u2159cf23e87050ab99cdd6d5b93d86f7 .centered-text-area { width: 100%; position: relative ; } .u2159cf23e87050ab99cdd6d5b93d86f7 .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .u2159cf23e87050ab99cdd6d5b93d86f7 .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .u2159cf23e87050ab99cdd6d5b93d86f7 .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .u2159cf23e87050ab99cdd6d5b93d86f7:hover .ctaButton { background-color: #34495E!important; } .u2159cf23e87050ab99cdd6d5b93d86f7 .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .u2159cf23e87050ab99cdd6d5b93d86f7 .u2159cf23e87050ab99cdd6d5b93d86f7-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .u2159cf23e87050ab99cdd6d5b93d86f7:after { content: ""; display: block; clear: both; } READ: Art essay fine art In 1980s Australia, land rights claims for Aborigines were abundant. They were shown as radicals and possibly violent, people saw their typical behavior as petrol sniffing drunks through the media and although this was the case for a few, not many actually did either of those. Barbakuaria showed a twisted version of the historical events, putting Aborigines as the settlers, and white people as the indigenous Australians. A reporter lived with a typical white family, saw them split up during the assimilation time, and commented on how they never smile when photographed. We saw the younger boy say what they were thinking, about asking how they can smile when they have nothing. The movie shows how vain people are, as it made the public feel sorry for the whites, but they still wouldnt feel for the Aborigines .

- Challenges Facing Urban Transport In Asia - Construction Essays

- Challenges Facing Urban Transport In Asia - Construction CHALLENGES FACING URBAN TRANSPORT IN ASIA Abstract- One of the greatest challenges facing the new millennium is to effect a well integrated and environmentally acceptable solution for urban transportation. In spite of many decades of studies, involving research and experiments, success has often been elusive and more importantly, there is still a lack of consensus of what constitutes an acceptable integrated transport policy within the urban fabric The paper analyses the global trend towards urbanisation and demonstrates that while there are megacites throughout the world,there is a concentration of them in the Asian region and that the region needs to devise ways of dealing with the problem.Since a majority of the cities in Asia are still developing, the rapid urbanisation of these cities has posed serious problems before the city managers and administrators in the field of housing, infra-structure, social amenities and transport.Transportation is crucial for the economic growth of the region.Urban mobility is a basic recquirment of urban economy.As a result of this urban transport is getting more and more importance with the passage of time.The paper looks at the scale of the problem facing urban transport planners and service operators in keeping the cities moving so that urban productivity is not affected. A number of measures are needed : in the Short Term in a coordinated manner in areas such as road pricing , fiscal constraints, computerised traffic control systems, various traffic control measures, strict enforcement of traffic laws, operational and pricing improvements.Some of the other short term measures are making fuels costly , subsidising public transport.Also regulating on-street parking and levying proper parking charges can be adopted as effective short term measures. Long Term mearures include improved land use planning, encouragement of distributedurban land development and investment in mass transit systems. .The paper concludes that the region needs to find indigenous solutions to these problems.A balanced series of measures proposed would keep the cities at the forefront of economic activity and make them more pleasant places to live. . Keywords- Megacities-Developing Rapidly-Urban Transportation-Problems-Short Term Measuers-Long Term Measures. Introduction: The 20th century has been an age of urban transition. By the end of the century, more than half of world people have shifted to cities. Cities are widely acknowledged as the engines of economic growth, cultural diversification and technological progress. Transportation plays a crucial role in enhancing the productivity and economic efficiency of the urban market place, a role that will be critical in the cities of the 21st century as they strive for competitive advantage. To thrive and be efficient, however, cities must be able to move people, transport goods and facilitate the exchanges of ideas and information. Burgeoning urban growth and rapid expansion of city boundaries are posing massive problems. Traffic congestion and environmental pollution has reached unprecedented levels, largely the consequence of excessive rate of increasing motorization in cities of both the industrialized and developing world. While the importance of managing urban transport demand is more and more recognized and the large number of policy proposals have been formulated, not many successful actions have been implemented. This is largely because there is still a need for a better understanding of the chain of causes and effects in transport planning and management. . Since cities in Asia have neither enough resources nor space to respond indiscriminately to the growth of transport demand, it is becoming increasing clearly that actions need to be taken on the demand side of equation. There is a growing recognition that today's transport problems cannot be solved by making huge supply-side investments only. The Urban Transportation Challenges: In order to place the scale of problem that this rapidly increasing urban population causes, it should be remember that around 1950 there were some 25 cities in the world with a population exceeding 1 million. By the year 2000 it is predicted that Asia alone will have 160 cities of more than 1 million inhabitants and of these 13 will be mega cities each containing more than 10 million inhabitants. These 13 cities in Asia will have a combined population of some 179 million inhabitants. In the rest of the world there will be 8 additional cities of that size. Hence it can be seen that though

Law of Chemical Equilibrium (Definition)

Law of Chemical Equilibrium (Definition) When a chemical reaction is at equilibrium, the concentration of the reactants and the products remains the same over time. In other words, the forward and reverse chemical reaction are the same. Note: this does not mean the concentration of reactants and products is the same. There is a law that relates the concentration of reactants and products to the equilibrium constant: Law of Chemical Equilibrium Definition The Law of Chemical Equilibrium is a relation stating that in a reaction mixture at equilibrium, there is a condition (given by the equilibrium constant, Kc) relating the concentrations of the reactants and products. For the reactionaA(g) bB(g) ↔ cC(g) dD(g),Kc [ C ]c ·[ D ]d / [ A ]a ·[ B ]b Equilibrium Constant Example For example, for the chemical reaction: 2HI(g) ⇆ H2 I2(g) The equilibrium constant would be calculated by: Kc ([H2][I2] )/ [HI]2

What you think Essay Example | Topics and Well Written Essays - 250 words

What you think - Essay Example Throughout the course, I found philosophy to be life changing and a valuable discipline with immense satisfaction. Philosophy helped broaden my world. It forced me to have a different analysis of the world. Prior to studying philosophy, the world appeared straightforward, bland, and dogmatism came cheaply. However, philosophy opened up the complexities of the world, providing new vistas. Philosophy has helped trained my mind through intellectual exercise. It has achieved this through stretching and pushing the mind to the limit by giving exercise that require an individual to have a deeper thinking and insight. Philosophy has provided grounds for continuously challenging me. It does this by its unrelenting quest for clarity. These challenges have helped me evaluate and synthesize my thoughts. I find these challenges invigorating and I expect them to last a lifetime. Philosophy has helped me understand the relative necessity of ideas. It has trained me to dig deeper into concepts, pro viding an option of whether to pursue the idea or not. It has provided enormous insights and idea to argue about, labor over and spend time (Pardi, 2011). At the beginning, I thought of philosophy as an outdated and obscure discipline with little relevance to humanity. However, the few months I have spent studying philosophy, I have realized that philosophy covers a central part of humanity. All the thoughts that have led to the advancement of the world have a philosophical basis. In addition, a day cannot end without having to deal with a philosophical aspect. Philosophy has helped me broaden my world, and helps me put things into

The summary of this article by John Orlando showing the understanding Essay

The summary of this article by John Orlando showing the understanding of his point of view - Essay Example Morally wrong: It is morally wrong to downsize a company due to profitability reasons because it in effect causes a lot of harm for little benefits. The author says that one some aspects, harms and benefits are "incommensurable" - meaning it does not entail merely the loss of income on the part of the workers. He says that some statistics demonstrate that downsizing also leads to loss of homes and even to suicides. On the other hand, since investors in large corporations tend to diversify their assets, they only gain minor benefits when stock prices rise. He points to a distinction when downsizing is a means to an end: It is morally reprehensible for a CEO to layoff workers, consciously knowing that the act would boost the stock price of company as differentiated from an act when a company downsizes to boost productivity. Legitimate Expectations: For a worker, having a secure job is tied to his fundamental well-being.

Techniques to Increase Student Enrolment

Techniques to Increase Student Enrolment International Student Recruitment at University of Wales (Positioning, Target Market, Services  and Advantages) ABSTRACT: The higher education market globally is becoming increasingly dynamic and competitive. Options for students have increased at a dramatic rate. The education industry is regarded no less then any other business, prospecting and attracting students from around the world. Consequently, we can say with utmost confidence that it is misleading to separate the word marketing from education industry. Students have been over loaded with information due to globalization, and realize that to survive in this competitive market, they need to equip themselves with the best knowledge. INTRODUCTION: The university once established can serve as an efficient self recruitment tool for students. Universities have been spending so much on recruitment activities but not on the right track. It is essential for universities to help, identify and clarify what their name in particular means and how it is different from other alternatives.  The role of a university is to widen horizons and challenge existing paradigms. This university will pursue these goals in their more traditional sense. However, the uniqueness of the institution means that special focus will be placed upon widening the horizons of its students and raising their own confidence to achieve their full potential.   The title of the University underscores our commitment to the region within which its campuses are located whilst reaffirming its responsibility, as a university, to the wider academic and international community. Mazarrol (1998) suggested that higher education is a considerable marketable service and it possess all the necessary characteristics of services identified earlier by Zeithaml et al (1985). Among the characteristics, difficulty in marketing intangibility of services prevails more in education industry as it is difficult to define (Mazzarol, 1998). Marketing of educational institutions in UK started in 1980’s (Brown and Oplatka, 2006) and due to increasing competitive environment, nationally and internationally, universities are sensing the need to market themselves aggressively and after careful situational analysis, they carefully need to adapt strategies to effectively position their in the mind of students (Ivy, 2001). Higher education has become a positional good in the sense that students, parents and employers view some institutions as offering better social life and future prospects and vice versa, institutes seek for the best students (Hirsch, 1976; Maringe, 2006).   University of Wales is already enormously diverse on any number of dimensions, including ethnicity and nationality. The University celebrates this diversity and looks further to widen its international reputation and appeal. Any firm, no matter which business they are in, works in vacuum. You need to observe actively which environment you are working in, considering all the external factors which might influence your business. Competitors, especially, have a massive impact on company’s profitability. Rivalry among existing competitors takes the familiar form of jockeying for a better position, pushing companies to adapt tactics such as price cuts, product innovation etc in order to have competitive advantage. All these devices one way or the other, affect the overall profitability of the firm. BACKGROUND: University of Wales is s a confederal  Pontypridd. It also accredits courses abroad and has over 100,000 students. The Chancellor of the University of Wales is  Archbishop of Wales, Dr. Barry Morgan. The Vice-Chancellor is Professor Marc Clement The University was composed of  Privy Council  to change its name to the University of Wales, Newpo Cardiff University and the University Of Wales College Of Medicine (UWCM) merged on  2005  to study other subjects are awarded Cardiff University degrees The University has a clear mission as a regional institution which aims to extend opportunity and widen participation in further and higher education and, to that end, commits itself primarily to teaching and learning rather than research. It is a relatively large institution, with some 31,000 registered students in 1996 97, of whom 65 per cent were studying part-time, 64 per cent were women and 59 per cent were aged over 25. 48 per cent of students described themselves as non-white. 11 per cent of students were from non-UK EU countries, and 22 per cent were from countries outside the EU. An important feature of the University is that some 22 per cent of its students are seeking further education qualifications, for which the University is not the awarding body, and for which it bears no formal responsibility for the standards of the awards. Similarly, many of the vocationally-based undergraduate and postgraduate programmed are accredited by professional or statutory bodies, whose standards and quality criteria the University is obliged to meet. In some of these cases, however, the University itself has been accredited by the awarding body (for BTEC courses, for example) and thus has effective sole control of quality and standards. A further important feature of the University is the strength of commitment of its staff to the institutional mission. We were constantly struck by the way in which this permeated many of our meetings with staff at all levels, from the Vice-Chancellor to the most junior support staff. The mission is ambitious: given the remarkable variety of the student body, the University has set itself a very demanding objective in seeking to provide higher and further educational opportunities which are comparable in standard of outcome, as well as quality of experience, with the generality of higher education institutions in the UK. It is a tribute to the Universitys staff that its mission remains a source of inspiration despite the difficulties that many of them have experienced in recent years. Briefs of Aims and Objectives: Research Aim: University of Wales  was established long time back providing services to facilitate students in attaining better education at different levels. It is facing fierce competition from other universities in London. Preliminary research has indicated that students fail to make associations about the positioning about key benefits of the University over its competitors and cannot identify a unified identity. Therefore, the University clearly needs to position itself against competitors in order to remain attractive in the domestic and international market. Research Objectives: In order to satisfy the aim for which this research is being undertaken, following objectives need to be accomplished which will lead to provide us the clear view of current position of  University of Wales. To systematically collect data from current students about perception of University in relation to their competitors. To identify the needs and expectations of students from the University. To identify the current positioning of  University of Wales. To critically analyze the findings about current positioning. Depending on the analysis, to reinforce the current image of its brand. OR, to re-position the  University of Wales  image. Finding developments necessary for university to make in order to meet gaps in provision. Key Words:  Positioning; Target Market, Service; Higher Education; Research Question: Q1) what are the perceptions of students about the  University of Wales  in relation to competitors? Q2) what is the current positioning of the  University of Wales? Hypothesis Perception HO1:  University of Wales  has no effect on perception of students. H11:  University of Wales  has positive effect on student’s perception. Positioning H02:  University of Wales  has no effect on to attracting students. H12:  University of Wales  has positive effects on attracting students. Research Methodology: In order to accomplish the end objectives for which this research is being conducted, both qualitative and quantitative techniques will be used, which are discussed further. Data collection, both primary and secondary has been divided into two phases. Phase 1 constitutes exploratory research aiming to look for secondary data from different sources as well as qualitative method of conducting focus groups in order to gather primary data necessary for the next step. Phase 2 accompanies quantitative techniques in the form of survey to gather finalized results to be analyzed. Data Collection (Phase 1): Exploratory research is investigation informal studies to provide background information. It is not intended to provide conclusive evidence from which to follow a concrete direction, rather it provides a basis that subsequent research will be a requirement to achieve final results. The basic purpose behind exploratory research is to exhaust inexpensive readily available data which may help to prevent mistakes like rushing into expensive detailed surveys (Zikmund, 1997). Exploratory research can be conducted using various techniques. For our research objectives, and considering the mind in limitations, the most suitable are secondary data and focus groups. Secondary Data:  Also termed as holistic data previously collected for some project other than the one at hand. It is relatively inexpensive and readily available, but we need to make sure it is consistent with the problem definition as they are not designed for the purpose to serve research needs (Zikmund, 1997). External sources where we can gather secondary data for this research includes Libraries (Huge source of information including databases, books and periodicals, journal articles) British Library,  University of Wales  library , EBSCO database, Emerald Management full text database, Athens DA Resources etc. The Internet (Provides secondary data, authenticity is a bit doubtful but in many cases huge information can be acquired). Focus Groups:  The second step of phase 1 is conducting focus group which is a qualitative method of data gathering. It is an unstructured, free flowing interview with a small group of people. Focus groups are not rigidly structured; rather they are of a flexible discussion format. The moderator introduces the topic to the participants who in turn carry out the discussion and as this discussion progresses, new topics emerge. It freely allows the participants to truly reflect their feelings and emotions in their own words (Zikmund, 1997). The role of the moderator is to ensure that all members participate in the session and none dominates it. Though focus groups are the least expensive ways of gathering information; it should be kept in mind that data gathered from focus groups only provide qualitative information. Another limitation to them is that since the members are not selected scientifically, they may not truly reflect the opinions of the whole population at large. However, t he exploratory information collected through focus groups can be a basis for further scientific research. We will be conducting two focus groups of 6 students each. One group will contain a random sample from the international students and other from the domestic students. The objective of the focus groups is to generate further insights about students and the factors they might feel important to them in their ultimate decision of selecting a University. We may or may not come up with factors other than discussed earlier. There is no scientific method to analyze qualitative data. Therefore recording of the whole focus group discussion will be carried out which will help to reduce any risk of biases. Face expressions is a short coming, and it solely based on moderators interpretation. Data Collection (Phase 2): The second phase of collecting data is by gathering quantitative data by asking respondents to fill in the finalized self administered questionnaire. We have selected a sample size of 200 students purely based on judgment and keeping in mind the limitations of the study. However, if further we might feel that the sample size is not justified; further alterations may be carried out. Non probability sampling technique is one in which sample is selected on personal judgment or experience and the probability of any member from the population is not known and within that framework, we will be using Quota Sampling (Zikmund, 1997). Quota sampling is a procedure which ensures that all the sub groups present in the population will represent the sample to the extent on the desire of investigator. A logical drawback of quota sample is it tends to select people which are easily available therefore careful supervision is required in order to gather a true representative sample of the population. Obviously, the logic for using quota sampling for questionnaires is that we want student representing  University of Wales  from different geographical backgrounds and level of education to be part of the sample. Quota allocation is explained below: Total Sample = 200 100 International Students 100 Domestic Students 50 Post Graduate Students 50 Graduate Students 50 Post Graduate Students 50 Graduate Students 10 Students from each geographic division America’s Asia Europe Australia Africa’s 10 Students from each geographic division America’s Asia Europe Australia Africa’s Data Analysis: The number of questions in the final questionnaire is not known as yet since they will depend on the findings from the primary data from focus groups. However, a few sample questions are listed below (not necessarily the part of final questionnaire): Q: The achievements of the institution for you? Q: The  University of Wales  avenues for religious practices? Q: Stable political economy of the host country is important? The most appropriate technique for measuring the attitude of students’ for this research is through Likert scale which is a type on an ordinal scale. It is a bipolar attitude measurement technique most widely used which allows respondents to rate how strongly they agree or disagree with these carefully constructed statement. Therefore, for our research we will construct a 5 point Likert Scale ranging from Strongly Disagree to Strongly Agree and weights are assigned to answers accordingly. An example is shown below: Q: The achievements of the institution for you? Each dimension as mentioned will contain certain questions which will reflect the attitude towards the overall dimension. Therefore in order to achieve this, we will use the method of cross-tabulation. It is a technique for organizing data by groups, categories or classes facilitating comparison between them). For individual question, calculation of confidence interval will be conducted using the t distribution. This will help us in finding out attitude of students that how many respond favorably or unfavorably to a certain question. The results will be measured and analyzed with the help of most extensively used statistical software called SPSS. Once data is input, immediate reports are generated and there is no probability of human calculation error. Conclusion: The aspect of positioning university brands in students mind is an increasingly growing phenomenon and now a pre requisite for institutions to effectively compete in domestic and international markets. Options for students have proliferated at a progressive rate. Globalization and competitive employment environment at the same time have lead students to treat education as a return on investment in order to safeguard their careers. The research will help the  University of Wales  establish a unique position in relation to its competitor which is favorable to students. By doing so, it can develop an enhanced image and also attract more students for a higher market share. Also, as mentioned before there are not many studies providing positioning dimensions for universities. Therefore, our exploratory research might lead us to come up with additional dimensions which can be helpful for universities in future to use as a base for positioning strategy. Once a positioning strategy has been identified and adopted by  University of Wales  based on this research, future research may be conducted about its validity and may serve as a case study for future work. References: Aaker, D. A. Shansby, G. J (1982), ‘Positioning Your Product’  Business Horizon, May/Jun, 56-62. Blankson, C. and Kalafatis S. (1999), ‘Issues and challenges in the positioning of service brands: a review’,  Journal of Product and Brand Management, Vol. 8, No 2, p 106 -118 Brown, J., Oplatka, I., (2006) ‘Universities in a competitive global marketplace: A systematic review of the literature on higher education marketing’, International Journal of Public Sector Management,  Vol. 19/4, 316-338 Cowell. D., (1989), ‘The Marketing of Services’, Heinemann, London. Gray. J, Fam. S, Llanes. A, (2003), ‘Branding Universities in Asian Markets’,  Journal of Product and Brand Management’, Vol. 12, No 2, p 108-120. Hirsch, R. (1976), ‘Social Limits to Growth, Harvard University Press’, Cambridge, MA Hooley, G.; Broderick, A.; Moller, K. (1998),  Ã¢â‚¬ËœCompetitive positioning and the resource-based view of the firm’,  Journal of Strategic Marketing, June, Vol. 6 Issue 2, p97-115 Ivy, J. (2001), â€Å"Higher education institution image: a correspondence analysis approach†,  International Journal of Educational Management, Vol. 15 No. 6, pp. 276-82 James, R., Baldwin, G. and McInnis. C, (1999), ‘Which University? The Factors Influencing Choices of Prospective  Undergraduates’, Evaluation and Investigations Programme, Higher Education Division, Australia. Kalafatis S., Tsogas M., and Blankson C., (2000), ‘Positioning Strategies in Business Markets’,  Journal of Business and Industrial Marketing, Vol. 5, No 6, p 416-437. Kotler, P. (2000), ‘Marketing management’, 10th ed., London: Prentice Hall Levitt T., (1981), ‘Marketing Intangible Products and Products Intangible’,  Harvard Business Review, May-June, p 94- 102 Maringe. F, (2006), ‘University and course choice Implications for positioning, recruitment and Marketing’,  International Journal of Educational Management, Vol. 20, No. 6, pp. 466-479 Mazzarol T., (1998), ‘Critical success factors for international education Marketing’,  International Journal of Educational Management, 12/4, 163–175 Naude P., and Ivy J., (1999) ‘The Marketing Strategies of Universities of in the United Kingdom’,  The International Journal of Educational Management, 13/3, p 126-134 Nguyen N. and Leblanc G. (2001), ‘Image and reputation of higher education institutions in students’ retention decisions’,  International Journal of Educational Management,  Volume 15, Issue 6, p 303 – 311 Porter, M. E. (1996), ‘What is Strategy?’  Harvard Business Review,  Nov-Dec, p61-78 Ries, A., Trout, J. (1986), ‘The Battle for your Mind’,  McGraw-Hill, Singapore Sekaran, U. (2003), ‘Research Methods for Business: A skill building approach’, John Wiley Sons, USA. University for Jobs (2007), extracted from University of Surrey Mission statement, available at: www.surrey.ac.uk (accessed 20 May 2007).